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Meet the Bin There Dump That Team

John and Greg accepting the Top 50 Franchisee Satisfaction Award from Franchise Business Review.


At Bin There Dump That we've carefully assembled a team of franchise professionals that intentionally created a "franchisee centric culture". No doubt you've walked into an office or company where the air was charged with negative or positive energy. People either loved to be at work or they were just putting in time. This is a function of leadership - a commitment to values and to excellence.

Most members of our leadership team has or is running a franchise; therefore we understand how a franchise operator / franchisor relation works best - partners in success. We learned from our own personal experience what it takes to do the research about becoming a franchise - making the decision, signing the agreement, completing training and finally running a franchise. You could say we've been there and done that!

As you conduct your research and investigation, at the appropriate time during the six stage investigation process, please ask questions to our existing franchise operators about this "franchisee centric culture".

  • Do the leadership and support team at Bin There Dump That walk the walk?
  • Do the procedures and policies demonstrate that they get it?
  • When an issue arises does Bin There Dump That do the next right thing?

Becoming a happy franchise operator usually comes down to the bottom-line; if you're making money you'll be happy. We urge you to take a deep dive. A motto we've embraced and ask you to follow is -

Take Your Assumptions, Turn Them into Questions and You Will Find the Truth


Mike Kernaghan

Michael Kernaghan - CEO/President of That Franchise Group & President of Bin There Dump That

During his 25 year career in franchising, Michael Kernaghan has developed existing franchise systems and co-founded and created new franchise concepts, including Bin There Dump That. He has also been instrumental in introducing new franchise opportunities to new markets. His expertise includes real world experience in all elements and aspects of franchising, including development, recruiting, operations, administration, marketing/sales and strategic planning. Michael's franchise experience, coupled with a continued and strong belief in trust, integrity, teamwork and service serves him very well in his leadership position.


John Ferracuti

John Ferracuti - Executive VP / General Manager

John Ferracuti is the VP and General Manager of Bin There Dump That and is responsible for directing the day to day operations and managing all the departments within the company. John's experience with franchising and small business includes building, owning and selling several small businesses over the course of the last twenty plus years. In 1993, John was awarded the first and only Canadian Handle With Care Packaging Store franchise.

Over the next ten years he built one of the top five locations in North America and was a pioneer in the expansion of what was originally a retail based business concept into a warehouse and commercial based concept, receiving the award for North American Franchise of the Year in 2003. In 2005, John sold his franchise and went on to work as a consultant to the franchisor in the areas of sales, marketing and franchise recruiting.

His experience as both a highly successful franchise operator and effective franchise support specialist and recruiter make John uniquely qualified to relate to franchise operators and their needs and to lead Bin There Dump That to becoming the most respected and successful franchised residential friendly dumpster business in North America. He lives in Toronto and is a lover of all sports and an avid skier.


Greg Yon

Greg Yon - Franchise Support Manager

Greg Yon worked for General Electric Company and GE Plastics from 1973 to 1995 serving the company in many different operational positions.

In 1996, Greg became an entrepreneur and started, owned and operated a Handle With Care Packaging Store franchise, a Local Intra-State Moving Company and a Penske Truck Rental Agency. During his time as a franchisee he also served as Director of Transportation for The Packaging Store Inc. He successfully built his businesses and sold them in 2003. In 2004 he joined the Navis Logistics Corporate team as a Field Support Manager. In 2005 he was named Director of Field Support and Training. In that position he was responsible for the operations, support, and training all North American Navis locations. He served in that position until 2010.

In 2012, after spending approximately 18 months as Director of Maintenance for the City of Pittsfield Massachusetts, Greg joined the Bin There Dump That team as Manager of Field Support and Training. In this position he works directly with the Franchise Operators as a business partner, providing operational analysis to optimize productivity for all Bin There Dump That franchise locations. He interacts with Bin There Dump That business owners to develop and administer growth strategies to increase their profitability. He also directs "Bin Learnin' University" – the Bin There Dump That comprehensive training school.

Mr. Yon has been married for 30 years and has three grown children and three beautiful grand children. He lives and works out of a home office in Pittsfield, MA.


Mark Crossett

Mark Crossett - First Franchise Operator

Mark was inspired to start Bin There Dump That in 2001 after spending a decade in the renovation business, and recognizing the need for a quality dumpster service. He noticed that when he rented a dumpster for his projects, most of the time they were late on delivery or pick up, rusty eye sores that a homeowner wanted off their property as soon as possible, damaging to the driveway, and limited in where they could go because the trucks and dumpsters themselves were always so big. In searching for an alternative, Mark made the decision to become the first residential friendly dumpster service in the area. When Mark met the team at That Franchise Group in 2003 they decided to join forces and start growing the brand as a franchise company. Today Mark is running 4 trucks and 160 dumpsters out of his operation in the western Greater Toronto Area. He is an integral part of the Bin There Dump That training program, and he loves to connect with other Franchise Operators across the continent. Mark is married with 2 children and lives in Burlington, Ontario.


Valerie Walpole

Valerie Walpole - Franchise Recruiting Specialist & Franchise Support Rep

Valerie has had the pleasure of working with Bin There Dump That since 2011 when she came to work at That Franchise Group as the Franchise Recruiting Specialist for Downsizing Diva. As Bin There Dump That began expanding across North America, Val started to work closely with John Ferracuti by connecting with franchise interest within Canada, and handling some of the day-to–day support duties. Valerie has gained excellent experience in participating in the start up, growth, and expansion of new franchise businesses. She is currently working on achieving the designation of Certified Franchise Executive through the International Franchise Association. Valerie lives downtown Toronto and spends most of her weekends cottaging in Muskoka.


Mission Statement


  • Bin There Dump That is dedicated to managing and disposing of our client’s trash in a responsible and professional manner.
  • To be the name recognized as the premier disposal professionals in our market. Provide top quality service that yields both value and customer satisfaction. By maintaining this quality our company will expand and our profits will grow through new opportunities and repeat business.
  • This is an organization that expects to earn a profit, thereby enabling our team members, franchises, corporate partners and suppliers to prosper.
  • We are committed to abide by the highest ethical and moral principles, and work to develop long term, mutually beneficial relationships.
  • We recognize that our organization is only as strong at its Team Members. We will maintain a working environment that encourages personal growth, creativity, open mindedness and a positive mental attitude. Each Team Member that demonstrates a strong work ethic, and an assumption of responsibility will share in the successes of this organization. We will endeavor to provide our customer with the highest value through professional service, reliability and the use of high quality products.
  • We are committed to community support through both personal and corporate involvement. We will continuously strive to make a positive impact on the people and companies with whom we do business.
  • Above all else, we will treat others in the manner that they would like to be treated.

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